You have a media interview coming up. You're a bit apprehensive. You want to make sure you do a great job but you're not entirely familiar with all the ins and outs of media interviews. You're also busy, so you don't have time to go through a deep-dive, intensive course. If that sounds familiar, this workshop was created for you.
I've media trained thousands of people around the world. And I've compressed those same lessons and tactics from my three-decade career into this self-guided workshop. Media Training Crash Course covers everything you need to know in order to prepare for your upcoming interview. And it does all of this with a video that's 29 minutes long, along with a few downloadable checklists and PDFs.
The main lesson is a classroom style video in which I walk you step-by-step through preparing for your interview. Topics covered include:
- How to use the focus/angle of the story to prepare more effectively
- Identify your target audience
- How to write great key messages
- Message length
- Three conversational habits to be aware of
- Practice interviews and how to do them effectively
- Specific tips for print, radio and TV interviews
This content never expires. With this crash course, you will have 24/7 access to this media training content on your computer and/or smartphone.
Once payment is processed, you will be able to access your digital content from the confirmation page. You will also receive an email from Return on Communications Knowledge with a link to access the course content.